Vice President of Forecasting

Vice President - Forecasting

eMarketer seeks an exceptional analyst, independent thinker and inspiring mentor to lead the team responsible for creating eMarketer’s benchmark forecasts and estimates of digital activity.

eMarketer’s widely quoted forecasts cover virtually everything related to digital marketing, digital media, and digital commerce: ad spending, device usage, consumer spending patterns and more—thousands of individual metrics in all.  These forecasts are a crucial component of our product and an engine for our public visibility—our numbers are cited on a regular basis by top publishers including the New York Times, the Wall Street Journal, the Economist and many others.

This position is an incredible opportunity for someone who relishes the chance to think deeply about the extraordinary technological changes that are sweeping the worlds of media, marketing, communications, retailing – really, business and life itself. 

At the head of a team of six analysts, the VP of Forecasting is responsible for assessing our coverage areas, adding new measures and, occasionally, retiring others that have lost value.  We are a relatively small group, so the role includes both management and hands-on analysis.  The VP of Forecasting is responsible for personnel decisions (hiring and firing), recruiting potential team members, and for reviewing the performance of the analysts on the team.

The role involves regular contact with the press, and may involve in webinars or live settings.

The position is based in New York.  Travel is minimal.

Desired Skills and Experience

  • Bachelor’s degree; advanced degree a plus
  • A minimum of 10 years of experience as an analyst
  • At least two years in a leadership role
  • Proven knowledge of digital marketing and media
  • Facility and comfort with a wide variety of software platforms.  We are a Microsoft shop but often find ourselves using other platforms and packages.
  • Ability to improvise and to juggle tasks

The position reports to the chief content officer

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