Director, Marketing

Position Summary

About Discovery Digital Networks: Discovery Digital Networks is made up of Seeker and SourceFed Studios. With over 300 million monthly views, DDN is reaching young, influential audiences around the world through daily programming, weekly series, premium web-docs, virtual reality and live online events. Discovery Digital Networks is part of Discovery Communications, the world’s number one non-fiction media company.


We are seeking a Director of Marketing to lead brand and program marketing initiatives across our entire portfolio as well as Discovery VR. Position reports to the SVP of Development & Operations but is interdepartmental in function. The role will work closely with Programming, Production, Audience Development and PR.

Responsibilities

1. Passionately advocate Discovery Digital Networks’ properties in various marketing initiatives
2. Well rounded understanding of effective consumer messaging via social, digital and press channels
3. Market Seeker, SourceFed and Discovery VR brands as well as individual programming
4. Be able to self-prioritize and meet fast-paced deadlines and work independently
5. Strong project management skills with the ability to mobilize and lead cross-functional team quickly and effectively
6. Strategic understanding of audience behavior resulting in a well-designed marketing media plan
7. Establish closely working relationships with other internal teams including programming, creative, PR, product and audience development
8. Proactively identify marketing opportunities and challenges while offering strategic solutions
9. Assist with the strategic creation and drive the tactical execution of marketing plans and strategies for properties and initiatives
10. Create and make effective presentations
11. Provide special project support as needed
12. Work closely with the PR team to ensure seamless collaboration and partner where opportunities exist

Requirements

Highly formed relationship skills, professional under pressure and confident presence in company of high level executives
High personal standards and independent thinking with proven ability to drive projects from start to completion overcoming obstacles by influencing others to achieve goals
Deep understanding of social platforms
Content expertise and ability to identify and activate marketing opportunities
Flexible and adaptable to changing priorities with the skill to work in a very fast paced work environment with quick turnarounds and deadlines
Expert problem solver with proven track-record of creating win-win solutions for diverse stakeholders
Creative thinker with analytical skills
Self-starter, driven to exceed expectations set by others
Adapt at organizing and facilitating meetings with senior executives within and outside of the company
Bachelor’s degree required, with concentration in marketing or business management
Must have strong working knowledge of Microsoft Suite including Word, Excel and PowerPoint
Strong organizational and attention to detail skills, good written and verbal communication and problem solving skills are a must
Knowledge of media industry a plus
Must have legal right to work in the United States


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