Roe & Coe Brand Ambassador
Dublin, Roe & Coe Visitor Centre
Fixed Term Contract - 12 months
Salary: €32,250/salary + €2000 yearly flexible working allowance
Closing Date - October 31, 2024
About Us
In January 2017 Diageo announced a move to enter the Irish whiskey market with the launch of Roe and Co Premium Blended Irish whiskey and a €25M investment to revive The 1950s Guinness Power Station at St. James's Gate into a new Urban Distillery with Malt whiskey at its heart. Anchoring the Roe and Co brand firmly in the heart of the liberties within a stone's throw from St. Patrick's tower, the last relic of George Roe's great distillery.
Set in the heart of the original Golden Triangle of Irish Whiskey, our Urban Distillery endeavours to create lifelong advocates in the visitors who join us at our Home in Dublin 8. A successful candidate will welcome guests to our home, and showcase the spirit of collaboration, innovation an exploration that lays at the core of Roe & Co Irish Whiskey.
Want more jobs like this?
Get jobs in Dublin, Ireland delivered to your inbox every week.
Set across the 120 capacity Power House Bar & 60 seat cocktail garden, whiskey, cocktails and food come together, our two show-stopping experiential tour rooms and our boutique distillery store, this is a Whiskey experience like no other. Roe & Co Distillery brand Ambassadors will work across all areas of the business to deliver an incredible guest experience and convert our visitors into Roe & Co ambassadors in their own right.
About the Role
The role of a Roe & Co Distillery Ambassador is to generate advocacy for the Brand and Brand Home, by delivering incredible guest experiences in a high-end service environment, through guiding guests through our distillery experiences, boutique retail offering and Food & Beverage programmes.
The role requires the highest standards of customer and professional service, while upholding standards of procedural practice in line with the quality management systems that drive excellence within Irish Brand Homes.
Roe & Co Distillery Ambassadors report into the Operations and Assistant Operations Experience Managers. Distillery Ambassadors will primarily engage with public guests and also with media and industry professionals. Please note: Must be flexible with work schedule including weekends, holidays, and evenings.
About the Environment
The role will be based primarily in the Roe & Co Distillery Experience, involving connecting with guests at our Brand Home, dealing with members of the public, industry professionals, Diageo partners and stakeholders, both internal and external.
The role will have a specialised focus in the retail and admissions section of our distillery, primarily welcoming guests, checking them in for their tour, selling and maintaining stock of whiskey, glassware, equipment, clothing and souvenirs in our retail space along with merchandising of same.
In their day-to-day role as tour guides and hospitality professional, they will work to actively turn guests into brand advocates by delivering unforgettable experiences. The ambassador will act as whiskey and cocktail educators for guests, delivering training and acting as whiskey consultants on various aspects of drinks and service and they are a vital resource for sales teams to support and encourage customers in engaging with our portfolios.
You will be responsible for:
• Distillery Ambassadors are responsible for delivering consistent Brand Messaging and the "Roe & Co story" to our guest on all experiences within the distillery
• Ambassadors must provide the highest levels of service to guests in our food, beverage and retail areas, while working within the service systems set by management.
• Ambassadors are accountable for stock control and cash handling in their day-to-day duties.
• Ambassadors are responsible for maintaining the wellbeing of themselves, other staff and guests while in the experience.
To be successful in this role, you will need:
• Experience in a high end retail setting is preferred, ideally a specialist whiskey/wine shop or similar.
• Ideal candidate would be passionate about the Whiskey industry and show an ability to share that passion in a sales environment
• Ideal candidate would have experience with maintaining stock levels on a retail floor and merchandising
Working with Us
Join us and you can also expect a highly competitive and flexible rewards and benefits package including:
• Contemporary work life balance policies and wellbeing activities
• Contributory pension scheme
• Competitive annual bonus (dependent on performance)
• Generous holiday allowance
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere". This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.