Frontend Engineer

Who We Are:

Dia&Co is a leading in-home retail experience for women, sizes 14 and up. We’re expanding our talented team and are looking for passionate, smart and multi-talented go-getters to join us. Our business meets a profound need and we’re on a mission to fundamentally transform the way women experience apparel commerce.

What We’re Looking For:

Dia&Co is looking for a Front End Engineer. Since we are still a small team, and everyone contributes to product. We expect you to care deeply about the product, understanding the tradeoffs between quality, performance, and time to ship. Much of the authority over what and how things get built ultimately reside with the person building it—that means you!

What you’ll be doing:

  • Focusing on building the right thing is one of the hardest things that a startup has to get right. Everyone at Dia&Co is actively involved in deciding what to build next, and brings their perspective to feature prioritization
  • We use Pivotal Tracker to see where features are at, so we can proactively resolve bottlenecks. The design stage is also highly collaborative. Input is sought from everyone, and often include our most active customers
  • We practice continuous integration. We favor developing in small iterations, allowing us to move more deftly in changing or cutting features that are not working. On the web side, any new code push is immediately live, provided it passes all the tests
  • Ultimately, every engineer is empowered to make decisions on implementation, refactoring, fixing bugs, upgrading third-party libraries, and exploring new technologies, to get things done in a way that balances shipping features with writing maintainable code


  • are curious and capable. You don’t need to have a specific background, but you should have depth and experience with some overlap of the following:
  • Technology wise, on the web backend we take a pragmatic approach, arriving at a stack of Ruby on Rails, AWS, PostgreSQL, Elasticsearch, and Redis
  • On the front-end, we use SCSS and modern HTML, which co-exist with some Rails ERB. And we’re looking for you to help lead us as we implement React and related technologies as a larger piece of our customer-facing architecture
  • We like generalists, but by no means require a unicorn. We prefer Paint Drip People, who “move the brush” with curious exploration. Sometimes enough paint accumulates that a drip starts to roll down into an area of specialization
  • The most important characteristic we look for is that you’re able to figure out what should be done and get it done—this requires thoughtfulness with a bias towards taking action and assuming responsibility
  • The Dia&Co app seems very simple externally, but as an experienced engineer, you know that building any useful software is hard. Building Dia&Co is hard in ways that are not merely technical, but we do have some technical challenges to contend with


  • are a Sequoia Capital-backed, post-series A startup co-founded by two women
  • strive daily to transform the fashion industry, from working with existing top brands to developing our own collections from the ground up
  • have styled countless amazing women across the country in the past three years—they are at the core of all that we do
  • foster a culture of autonomy and accountability—your contributions make a big difference
  • have an office that is buzzing with excitement—we are genuinely happy to be at work each day
  • celebrate each other’s individuality and unique skill sets
  • create good karma by aiming to surprise and delight at every touchpoint


Benefits & Perks

  • competitive salaries, flexible vacation policy and health care coverage
  • a leadership team that embraces creativity and initiative
  • great snacks, Bagel Wednesdays, office happy hours and a fun office environment!
  • located in Hudson Square (the heart of Tribeca, SoHo and West Village)


Meet Some of Dia&Co's Employees

Zachary F.

Lead Software Engineer

Zachary’s core duties revolve around sustaining and developing Dia&Co’s software systems while also managing technological projects that enhance the company’s services and keep the customer happy.

Chris R.

Chief Operating Officer

Chris essentially rounds out everything from an operational standpoint and ensures that the way business runs does right by the customers.

Back to top