Frontend Engineer - Marketing Engineering

    • Austin, TX

About Us

At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers trillions of requests per month. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was recognized by the World Economic Forum as a Technology Pioneer and named to Entrepreneur Magazine’s Top Company Cultures list.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!  

About the department

Marketing builds awareness by sharing stories about how using Cloudflare can make a positive impact for customers and prospects. This spans stories across all channels of customer communication: our website, blog, emails, social media, events, ads, etc. We respect the inbox (no spammers!) We tell technical stories. And we see and shape the beauty of a networking story.

What you'll do

This role will be a key part of the team handling our marketing, branding, promotional campaigns, and growth initiatives. The right candidate will have the ability to directly impact Cloudflare's growth targets with smart technical implementations.  The website has a 1,100 global Alexa rank with over 300K visitors per week. With this volume of traffic, your work impacts millions of users around the globe.  

  • Partner with designers and marketers to build out high quality pages, forms and experiences to help Cloudflare hit growth targets.
  • Analyze and build A/B tests to continually optimize for acquisition, activation, retention, and monetization metrics
  • Design and improve processes and tools for global outreach to our target demographics across a multitude of marketing channels
  • Provide daily support to our Marketing team on various improvements on all user facing communication
  • Define and track various KPIs for measuring growth and ROI on our Marketing initiatives, as well as provide actionable insight to various stakeholders within the organization
  • Maintain and improve our internal marketing tooling, from sending newsletters to millions of users on a weekly basis, to conducting highly targeted marketing campaigns

Examples of desirable skills, knowledge and experience

  • Expert JavaScript skills
  • Strong in HTML & CSS
  • Basic understanding of *nix and the command line
  • Understanding of Google Analytics
  • Intermediate knowledge of modern software development practices: distributed version control systems, code reviews, continuous integration and continuous deployment pipelines
  • Ability to jump between various levels in the stack for debugging purposes
  • Ability to work with designers scoping out new features, writing tickets and coding wireframes
  • Ability to take individual ownership of a project from start to finish
  • Ability to work with a web producer to flesh out tight work scopes to prevent projects from ballooning
  • Excellent communication skills, and the ability to work effectively with others in a team environment
  • 2-4 years of development experience on a mission critical web property

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Project Athenian: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one. We released to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy policy and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at or via mail at 101 Townsend St. San Francisco, CA 94107.  

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