Senior Executive Director of Development, Campaign Communications
City of Hope’s mission is to “turn hope into reality.” Focused on eliminating cancer and diabetes and other life-threatening illnesses, City of Hope has established itself as a world-class leader in transforming the future of health. Raising the philanthropic resources to fuel its leading-edge research, its exquisite and compassionate clinical care, and its advancement of biomedical education and training, is a vital component of the City of Hope model of success. Each member of the Office of Philanthropy is a stakeholder in this work, with personal accountability for his/her role in building a successful future of delivering new cures, treatments and education.
The Office of Philanthropy’s vision is to support this life-saving work by being known institutionally and nationally as a model of excellence among elite fundraising programs. Recent recruitments of nationally and internationally renowned faculty offer advancement leaders new opportunity for partnership among philanthropy, research and patient care.
The Senior Executive Director of Development (SEDOD) will ensure the fundraising success of the philanthropic program by serving as a subject matter expert, a professional role model, and an identified team and program leader. The incumbent, having demonstrated leadership and success in the field, will execute strategies that support the shared vision of the Preparing Our People initiative. This effort includes preparing the Philanthropy team for the rigors of a campaign, to realize our goal of excelling as a highly collaborative, efficient, and creative team. The SDOD will help implement a cultural adherence to personal accountability, shared success, and a commitment to professional growth.
The SEDOD will contribute by employing and role modeling key processes and programs that support an office-wide focus on collaboration, efficiencies, and metrics-based performance outcomes, in addition to primary role responsibilities.
The SEDOD, Campaign Initiatives will lead, implement, and evaluate a strategic and comprehensive communications program to enhance philanthropic support for campus-wide initiatives including a multi-billion dollar campaign. The SEDOD is a highly-skilled development leader and well-rounded professional operating at the highest end of competencies. The position leads campaign communications projects and provides strategic counsel to senior leadership, programmatic staff and gift officers. Working with City of Hope leadership, front-line fundraisers and other organization-wide collaborators, the SEDOD will create programs and craft personalized strategies for high-level donors and key constituency groups to serve the dual purposes of demonstrating the transformational impact of donor support and laying the groundwork for future giving.
The position will:
- Lead a team of writers to develop a wide range of content to foster a culture of philanthropy for transformational, principal and major gifts
- Research, write, and provide project management for all campaign communications, including: letters of inquiry, proposals, case statements, impact reports, copy for donor-centric campaign websites, correspondence from the President and CEO as it relates to campaign messaging, and other constituent outreach.
- Develops multifaceted communication messaging for campaign giving, in coordination with the Office of Marketing and Communication.
- Directs the organization, writing, and editing of major and principal gift proposals that support City of Hope’s efforts to engage donors and cultivate meaningful, long-term commitment. Drafts original content and edits content provided from other sources. Incorporate feedback from donors, faculty, and colleagues.
- Work in coordination with senior development officers and the Senior Executive Director of Donor Engagement, to ensure key messaging is consistent throughout communication publications, websites, proposals and other deliverables.
- Work with the Vice President, Philanthropy and Capital Strategies, the Associate Vice President for Campaign Initiatives and selected faculty to develop white papers, case statements, presentation materials and speaking points to convey targeted messaging of Campaign.
- Develop annual campaign reports for donors and other external constituents.
Key Responsibilities include:
- Lead the Campaign Initiatives writing team in reaching its goal of meaningfully engaging a wide variety of donors, volunteers, faculty and administrators who are committed to ensuring the success of City of Hope’s mission through philanthropic support and advocacy. Includes:
- Lead the Campaign Initiatives writing team in reaching its goal of meaningfully engaging a wide variety of donors, volunteers, faculty and administrators who are committed to ensuring the success of City of Hope’s mission through philanthropic support and advocacy. Includes: Providing strategic leadership for the development of a comprehensive campaign communications program for City of Hope. Collaborate with Office of Philanthropy leadership and colleagues to develop campaign messaging. In this capacity, this position leads highly visible projects.
- Provide strategic leadership and oversight for City of Hope’s Campaign Initiatives messaging to ensure donor understanding of City of Hope’s mission and strategic initiatives in order to increase giving. Develop a comprehensive and long-term strategy for Campaign Initiatives inn collaboration with City of Hope faculty, key volunteers, senior leadership and other campus thought leaders. In partnership with Office of Philanthropy leadership and frontline officers, develop messaging that speaks to a wide range of audiences—from major to principal to transformational donors.
- Develop and drive the strategic vision and implementation of new programs that help donors understand the impact of their philanthropy on transforming the vision of City of Hope leadership into tangible treatments and ultimately cures for those challenged by cancer, diabetes, and other life-threatening illnesses. Working Associate Vice President, produce a strategic plan for campaign communications. Secure approval and support for the program from senior Office of Philanthropy leadership. Develop training materials and train COH leadership and staff to ensure program success.
- Identify and oversee development of donor-driven communications related to Campaign philanthropic opportunities, promotion of City of Hope initiatives and announcements of major commitments. Provide strategic perspective and perform editorial duties with writing staff who provide a wide range of communications materials and support for diverse audiences across the institution. Ensure that complex and technical information is conveyed in a way that is understandable and exciting to donors, understanding what is important to donors and addressing the underlying motivations that fuel giving and inspires long-term support. Support efforts to encourage consistency in messaging, graphic design and brand for all Campaign communications.
- Develop an annual Campaign Communications operating plan that supports the overall fundraising plan for the Office of Philanthropy. Provide monthly reports on activity and a year-end summary report. Prepare annual budget request and supporting documentation for on-going and new initiatives. Analyze and implement program to ensure cost effectiveness. Create tracking and documentation systems to manage all activities.
- Oversee development and execution of high impact Campaign reporting for City of Hope donors and key philanthropic initiatives. Manage the creation of all Campaign reporting materials by setting messaging and content strategy, guiding the collection and presentation of information of interest to donors, and overseeing the production of proposals, presentations and speeches. Ensure that communication materials meet or exceed City of Hope standards and deadlines are met. Lead brainstorming discussions to generate ideas and seek input to finalize proposed content. Confirm, maintain information and report on current funding programs/priorities for donor support, communicating the impact of philanthropy on those programs.
- Follow closely the trends in Campaign communications practices of national academic medical centers, comprehensive cancer centers and research institutes as well as leading global peer organizations. Identify promising approaches as well as emerging trends. Communications that reflect City of Hope’s high standards for creativity and quality while also promoting innovation and ingenuity to encourage ongoing engagement among constituencies.
- Lead and manage effectively in a highly matrixed organization and a relationship-driven culture; plan strategically; and interact effectively with high-level supporters, administrators and volunteers. Work collaboratively and efficiently with all members of the Philanthropy staff, proactively sustaining a philanthropic culture of collaboration, innovation and strategic growth.
- Meet annual activity and performance metrics.
- Consult and collaborate with City of Hope leadership and colleagues to ensure that the Campaign Initiatives programming serves the needs of the organization and takes optimal advantage of other COH activities, publications, programs and strategies.
- Ensure compliance with policies governing the classification of external support and the integrity and confidentiality of data.
- Serve as the City of Hope liaison for organization-wide donor communications and engagement activities and coordinate participation in these efforts.
- Managing the Campaign Initiatives Communications team, lead the team with a focus on accountability, best practices, and collaboration. The incumbent will demonstrate an ability to motivate staff toward adherence to key performance indicators and to maintain a productive culture.
- Manages/supervises and develops an effective staff: providing effective communication, leadership by example, guidance and resources. Evaluates staff performance regularly and in concert with Office of Philanthropy leadership, determines merit increases, promotions and disciplinary actions.
- Develop and maintain productive relationships with City of Hope faculty and staff to support fundraising initiatives for COH priorities.
- Oversee management of staff and act as mentor for all content and professional development areas. Includes serving as a resource in developing strategies, conducting ongoing conversations regarding performance in relation to metrics, and articulating opportunities for employees’ growth and professional development in a thoughtful manner.
- Demonstrate an ability to solve problems, overcome hurdles, and navigate sensitive issues with discretion, tact, and strong communication skills.
- Provide leadership throughout employees’ tenure, from interviewing and making thoughtful hiring decisions, and providing foundational onboarding to new employees, to ensuring high employee retention within the Office of Philanthropy.
- Possess thorough knowledge of the key fund-raising priorities for COH.
- Responsible for department oversight and ensuring a positive working relationship between other City of Hope Departments and employees. Position includes direct oversight of employees and the management of a work team that is integrated into the larger industry-based fund-raising effort.
- Responsible for meeting established performance goals for Campaign Initiatives Communication.
- Serve as a role model for the Office of Philanthropy. Includes:
- Leadership responsibilities and representation throughout the Office of Philanthropy and City of Hope. Act as spokesperson for COH activities as requested.
- Participate in search committees, task forces, and other special projects
Minimum Education and Skills Required for Consideration:
- Bachelor’s Degree in marketing, communications, philanthropy, science or related field.
- Experience may substitute for minimum education requirement.
- At least 7 years of experience in public relations, marketing, media relations, communication, development or related field in one of the following environments: academic medicine, university, or research institutes.
- At least 3 years of supervisory experience required.
- Demonstrated understanding of social media outlets such as Linked In, Twitter and Facebook.
- Candidate must be able to navigate a wide variety of research, healthcare, business and social settings.
- This position requires travel, irregular hours and communication with volunteers outside regular business hours.
- Proficient in MS Office
- Must have demonstrated experience working well in a team oriented atmosphere and have the ability to lead/motivate high level administrators, faculty and volunteers.
- Excellent written and verbal skills.
Preferred Education and Skills:
- Master’s Degree in in marketing, communications, philanthropy, science or related field.
- Experience in a complex medical or academic development setting is encouraged.
- Development, Academic Medicine, Non-Profit Communications or Marketing experience preferred.
- Experience with high production publications and campaign materials is preferred.
About City of Hope
City of Hope, an innovative biomedical research, treatment and educational institution with over 4000 employees, is dedicated to the prevention and cure of cancer and other life-threatening diseases and guided by a compassionate, patient-centered philosophy.
Founded in 1913 and headquartered in Duarte, California, City of Hope is a remarkable non-profit institution, where compassion and advanced care go hand-in-hand with excellence in clinical and scientific research. City of Hope is a National Cancer Institute designated Comprehensive Cancer Center and a founding member of the National Comprehensive Cancer Network, an alliance of the nation’s 20 leading cancer centers that develops and institutes standards of care for cancer treatment.
City of Hope strongly supports and values the uniqueness of all individuals and promotes a work environment where diversity is embraced. City of Hope is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, or status as a qualified individual with disability.
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