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Advertising Advisor

AT Chevron
Chevron

Advertising Advisor

San Ramon, CA

Chevron is accepting online applications for the position Advertising Advisor through February 2nd, 2022 at 11:59 p.m. (Pacific Standard Time).  

Responsibilities for this position may include but are not limited to:

  • The Advertising Advisor assists with the daily management and execution of Chevron’s corporate and local paid media campaigns and communications.

  • This individual develops creative and/or paid media briefs and supports strategic message development, creative content development, production activities, brand and competitive paid media tracking, measurement and reporting.

  • This role has a strong emphasis on detailed tracking of approvals, legal review and substantiation of advertising claims, and is able to track media-production estimates, budgets and timelines.

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This role also provides consultation to key internal business partners and local lines of business on paid media communications and opportunities best suited for their stakeholder engagement needs.

  • Required Qualifications:

    • Bachelor’s degree

    • 5+ years’ advertising and marketing experience

    • Strong attention to detail and analytical/strategic thinking

    • Demonstrated ability to translate business needs into creative and media briefs.

    • Experience in providing guidance to agency partners to develop and execute creative concepts and content (i.e., TV, print, radio, social, digital, OOH).

    • Proven experience with and knowledge of paid media channels and planning (omni-channel marketing, audience targeting, content placement, reporting-metrics, campaign optimization).

    • Demonstrated ability to manage and track integrated plans, deliverables and budgets to ensure on-time and on-budget quality delivery of campaigns.

    • Experience with tools to support content ideation, collaboration and measurement (e.g., Sprinklr, Opal, Domo, native platform insights), as well as conducting research, brand tracking studies, social listening and sentiment analysis (via Brandwatch, Sysomos, Crimson-Hexagon, third-party tracking studies, etc.).

    Preferred Qualifications:

    • Communications, PR, Marketing, or related degree

    • You understand the strategic intent of building branded content in support of business outcomes, the value of amplification to reach intended audiences, and how to build engaged audiences.

    • You have a desire for continuous learning, consistently researching and developing a point of view on relevant channels (current and emerging), new ways of reaching audiences; ability to identify and recommend opportunities to leverage relevant emerging channels and understand what's fit for purpose for the business.

    • You’re a self-starter and innovator with a desire and ability to work in a fast-paced environment; you love running with things and can handle multiple projects simultaneously while meeting deadlines and keeping key stakeholders updated on progress.

    • You spend a lot of time online and stay up-do-date on what’s new, innovative and useful; you use digital and social media in your personal life.

    • Advertising agency experience

    • A plus would be that you have experience in B2B/corporate advertising on the “client side” and understand how to navigate a large, matrixed organization

    Relocation Options:

    Relocation may be considered.

    International Considerations:

    Expatriate assignment will not be considered.

    Chevron regrets that it is unable to sponsor employment Visas or consider individuals on time-limited Visa status for this position.

    Regulatory Disclosure for US Positions:

    Chevron is an Equal Opportunity / Affirmative Action employer.  Qualified applicants will receive consideration for employment without regard to race, color, religious creed, sex (including pregnancy, childbirth, breast-feeding and related medical conditions), sexual orientation, gender identity, gender expression, national origin or ancestry, age, mental or physical disability (including medical condition), military or veteran status, political preference, marital status, citizenship, genetic information or other status protected by law or regulation.

    We are committed to providing reasonable accommodations for qualified individuals with disabilities. If you need assistance or an accommodation, please email us at emplymnt@chevron.com.

    Chevron participates in E-Verify in certain locations as required by law.

    Job ID: 0b21adef03fede88b00878917601ec565f5d3156263ed54058478e78d22c4688
    Employment Type: Other