Group Product Marketing Manager, Enterprise

Are you ready to own the commercial success of one of our most innovative products for our enterprise customers?  Are you interested in a role that is highly visible internally and externally, cross-functional, and involves best-of-breed partners?  Do you want to work on high-impact projects that are critical for differentiating Box among enterprise-grade SaaS providers?
 
As our Group Product Marketing Manager (PMM), you will be responsible for defining and executing go-to-market strategy, and ultimately, driving revenue growth.
 
This role will own or drive the overall plans around go-to-market, pricing and packaging, message/positioning, field/partner enablement, product launches, strategic partnerships, and, jointly with product management, are the “face” of the product to the external world. This person will not only represent Box with customers, analysts, and partners but will also work closely with functional and product leaders, as well as other teams in the company including the Executive team, Product, Marketing, Customers Success and Sales leaders.
 
Ideally, the candidate has spent time in product marketing or a strategic go-to-market role with a strong emphasis on commercial success metrics.  You will be a good fit if you:
  • are excited by the prospect of pursuing a multi-million dollar revenue goal and rapid growth 
  • will search for insights from both inside and outside the company to make impactful decisions
  • are willing to get creative on a new go-to-market motion with our Sales team
  • have a knack for operating at different altitudes - owning a room in presenting and being a GSD-executor
  • are fun, kind, candid, and enjoy working in a fast-past environment
  • have an ability to achieve and exceed goals and find direction amidst uncertainty
  • enjoy and excel in messaging, positioning, and delivering compelling content
This is a unique opportunity to own a strategic piece of the business and transform how organizations of all sizes approach security in the cloud while keeping their employees productive.   
 
Responsibilities:
  • Develop plans and drive initiatives to achieve our business goals including customer adoption and financial goals 
  • Analyze market and customer data to draw insights that will influence the overall plans
  • Become a subject matter expert on the audience, product, and market trends related 
  • Define, communicate and execute the go-to-market strategy for your product portfolio, including a clear definition of the target customer segments, prioritization, and approach
  • Develop compelling, differentiated messaging and positioning, with a clear understanding of the target customer/audience and the core capabilities of the offering
  • Partner with the product team to influence product roadmap and launch, based on customer insight, market research, customer adoption, and market awareness 
  • Work closely with sales/channel teams to ensure the value proposition, assets, training, support structures, and incentive plans are all in place for a strong sales motion
  • Collaborate with field/global marketing as well as AR and PR to ensure demand-gen and influencer programs are ready to drive the highest level of interest and excitement in the market place
  • Manage and execute the launch of new features and related products and manage the cross-functional implementation of the product launch plan
  • Engage directly with prospects and customers to learn about their needs and educate them about your products
  • Identify and develop collaborations/partnerships with 3rd parties to achieve common goals 

Qualifications:

  • Track record of achieving and exceeding  goals in fast-paced environments
  • 5+ years of relevant experience with focus on enterprise products and customers
  • Experience in working effectively with enterprise sales and channel teams
  • Highly-proactive, self-starter capable of effectively managing several projects and ruthless prioritization 
  • Passion about our space, intensity in your work, and ability to stay calm in the face of a challenge
  • Tolerance for ambiguity and ability to execute in an environment where things are not always crystal clear
  • Passion for cross-functional collaboration and comfort in the spotlight of high-visibility initiatives
  • Effective leadership of cross-functional efforts and comfort in the spotlight of high-visibility initiatives
  • Ability to create clear and compelling messages as well as willingness to roll up the sleeves to create externally-facing assets or internal deliverables
  • Strong presentation skills with ability to educate and inspire small groups and conference audiences
  • Previous experience in enterprise SaaS is required
  • MBA from a top tier program is preferred, but not required
 
 
 
 
 
 
 
 
 
 
 

Back to top