Customer Marketing Manager

Purpose
The Customer Marketing Manager is a critical hire for Box. You will have a direct impact on accelerating the growth of the business in a highly visible role.  You know the in's and out's of our customer data and will identify behaviors that indicate possible lifecycle changes (e.g., churn, stickiness). Driven by KPI's you've developed as a way of understanding the impact, you will create highly targeted, integrated marketing campaigns that drive upsell, cross-sell, retention and advocacy opportunities. Ultimately, we are working to create a strong culture of rapid experimentation, measurement, and iteration that will impact Box's growth.
 
Why the team needs you
We’re looking for a passionate Customer Marketing Manager to focus on proactively marketing to our 74,000+ customers to drive product awareness, adoption, and growth. You will be responsible for defining customer segmentation, developing and executing targeted campaigns based on customer lifecycle and critical trigger points. We want you to dream big while still nailing the details and push us to drive as much value as possible for our customers. 
 
If you are a driven and curious person who is excited about the possibility of testing a range of marketing strategies, channels, and tactics, all while executing rapidly, analyzing rigorously, and getting the job done then this may be the role for you.
 
Why you need Box
This is a high impact, high visibility role that can accelerate your career. Not only will learn how to the pre-sales and post-sales worlds work together to grow the businessyou will also get to flex both product marketing and demand generation muscles to do so
 
Why Box needs you
Box is growing fast - really fast. Every business in the world is looking to modernize how they work. As the leader in cloud content management, Box is the foremost company that transforms how people and enterprises collaborate - but that doesn't happen automagically. Changing the way people work takes time, effort, and planning. That's where we come in.
 
Who you are
You are an experienced marketer with at least 3 years of prior experience focused in a customer marketing role. You have a track record of creating and executing highly successful marketing campaigns that are rooted data. Your ability to analyze this data drives impactful results and influence across the organization. You're already two steps ahead when you see a challenge and come to the table with solutions. 
 
Here's the fine print
  • Exceptional writing and editing skills and meticulous attention to detail
  • BA/BS degree or higher required with 3-5 years of prior experience

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