Product Marketing Specialist

Bitly is looking for a Product Marketing Specialist who is passionate about making a product come to life with a distinctive voice, an unmistakable brand, and a unique offering in a crowded software space. We're looking for someone who loves to think about how customers use a product, how prospects consider buying a product, and how that product plays a role in a user's day-to-day work.


  • >(!=) We strive for excellence in all we do. We care.
  • Knowledge is power. We are curious. We strive to discover new things and share them with the world.
  • Do or do not; there is no try. We will do great things. We will take risks.
  • We will make it happen.
  • This land is our land. We are in this together, and we are all owners.
  • RESPECT. We treat our teammates, customers and partners with integrity and value the relationships that we build.


  • Work closely on strategy across all parts of the product marketing funnel, with a heavy emphasis on content creation
  • Write case studies, testimonials, copy
  • Build presentations, demos, and other sales enablement collateral
  • Interview customers and work with sales and customer success to inform marketing campaigns  


  • Examples of product marketing content or content with a focus on product
  • Experience creating content, preferably for a B2B SaaS company
  • Comfortable collaborating as well as working independently
  • Experience with PowerPoint and/or Google Slides  
  • Superb writing skills
  • 1-2 years of experience


  • Experience in a B2B SaaS marketing role
  • You already use Bitly


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