Worldwide Education Product Marketing Manager, College Students
Imagine how you could inspire learning around the world. At Apple, we believe that all learners deserve experiences that spark curiosity, creativity, and confidence! Apple's Worldwide Education Product Marketing team is seeking a talented and passionate product marketer who shares our vision for education and believes in the transformational impact Apple products can have on college students.
Join us and play a vital role in shaping the future of education by designing solutions that help college students make meaningful, lasting impacts in their communities and beyond!
Description
Are you a driven and meticulous Product Marketing Manager? Our Apple College Students Product Marketing team supports consumer marketing efforts for higher-ed students (including vocational/technical, undergraduate and post-graduate students). In this global role, you'll join our team of product marketing experts, setting and driving Apple's college student product marketing strategy that aligns Apple products and services with the evolving needs of college students.
At Apple, collaboration drives innovation. You'll partner with cross-functional teams across the organization to create engaging content, support key campaigns and retail moments, help enable partners who bring Apple to college students around the world and identify new and innovative ways to communicate Apple's unique value proposition across all mediums, customizing the approach to meet the distinct demands of the college student experience.
No two days will be the same. Adaptability, strategic prioritization, and a passion for building connections will be key to your success.","responsibilities":"Develop and execute global marketing strategies and campaigns for products that cater to college student needs
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Deeply understand the market through quantitative and qualitative data to uncover audience behaviors, user trends segmentation and opportunity sizing
Drive integrated marketing programs and key seasonal campaigns, partnering with Marcom, PR, sales, and retail teams to bring Apple to college students
Contribute and execute against our key initiatives with a growth-mindset for continuous innovation and optimization to support product adoption among college students
Evangelize college students across Apple and drive key moments with college student voice
Track and analyze results and impact to drive continuous improvement and excellence across the team
Preferred Qualifications
Experience developing successful go to market campaigns and content with demonstrated high impact
Experience building and leading projects and influencing diverse cross-functional partners despite competing agendas
Strong attention to detail and very high standards of quality
Excellent organizational, analytical, communication, and interpersonal skills
Ability to prioritize and lead multiple projects in a fast-paced working environment
Openminded, patient listener and active participant
Creative and authentic storyteller with outstanding writing, editing, and design skills
Minimum Qualifications
7+ years of relevant B2C product marketing, program management, or growth marketing in the education or technology industries
Bachelor's degree in Marketing or equivalent practical experience
Strong business sense and project management skills
Ability to lead multiple collaborators and priorities across geographies
Excellent communication, collaboration, and interpersonal skills
Proficiency in Apple technology and belief in the power of our products to change the world
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion
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