App Store Product Marketing Manager, Developer Services


Posted: Jul 9, 2019

Weekly Hours: 40

Role Number: 200076285

The App Store is the world's most thriving marketplace for app developers. We've empowered Apple Developers to create app experiences that have generated over $100 billion in sales. We are seeking an experienced and passionate Product Manager to define and drive the product strategy for App Store products and services that make developers' lives easier and help them create and sustain successful, global businesses. You will be responsible for features that help millions of App Store developers create apps that change the world. You'll collaborate with cross-functional partners in engineering, product design, analytics, and the business to build the vision and features that help developers attain success on Apple platforms. Core responsibilities include defining success criteria and scope, launching new features, and optimizing them over time. You will build innovative solutions to challenges that arise throughout the product lifecycle.

Key Qualifications

  • 5-7 years of experience leading product development in the mobile apps industry
  • Deep understanding of the App Store app lifecycle and developer journey
  • Strong analytical skills; ability to identify and measure the right metrics to drive improved experiences
  • Ability to operate seamlessly between highly detailed, technical situations as well as strategic, business situations
  • Exceptional interpersonal skills; thrives in highly collaborative projects, effective at building consensus, handles high stakes decisions with ease, and ability to navigate ambiguity
  • Extraordinary oral and written communication skills; develops fluency in technical concepts and can explain to non-technical stakeholders with ease
  • Strong storytelling and Keynote presentation skills


- You will define and develop consensus on product vision, strategy, and ongoing investments in the portfolio of App Store developer tools, including App Store Connect and TestFlight - Advance the faithful implementation of the product vision and strategy, from managing the feature definition process, to crafting how the product is unveiled to developers - Advocate for the prioritization of impactful features on the engineering roadmap and key resource commitments among cross-functional teams - Interact with company executives to build product vision for new features, report on improvements to the user experience over time, and provide domain expertise - Have expert knowledge of the field, including competitive and 3rd party products and competitor strategy - Develop a corporate development strategy and suggest M&A activity as needed

Education & Experience

BS degree, MS/MBA a plus

Additional Requirements

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