Manager, Business Analytics
The Manager, Business Analytics is responsible for standardizing process/approach of evaluating Vision Care's business, collaborating cross functionally, and lead analytics for the purpose of improving marketing/program effectiveness and/or sales force effectiveness, opportunity identification, and forecasting for driving growth as well as return on investment. This individual will analyze internal, market and customer level data on revenue, price, gross to net, total functional costs, margin, supply and consumption etc. to deliver insights and support decision making for key stakeholders such as marketing, sales, strategic accounts, distributors, OTC retail trade and global franchise. In addition, this individual will play a key role in developing, updating, aligning, communicating and monitoring strategic marketing and customer KPIs for senior executive review and decision making.
EEO Statement The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.
Support the Director of Business Analytics to build and execute analytics strategy for US Vision Care •Lead decision support for marketing and/or customer facing teams with focus toward performance evaluation, KPI reporting, forecasting, opportunity identification and process streamlining. •Collaborate with cross functional teams to align on KPIs, and further own the measurement and data collection strategy, ongoing cadence of review and provide insights on performance & improvements. •Identify market, segment, brand or customer level opportunities through analytics, market study, key stakeholder interactions and vet business opportunities prior to presenting to senior management. •Lead forecasting and predictive analytics efforts using multiple regression and time series methodologies. •Predict the impact of new initiatives to develop business case for promotional spend •Create and execute test and control program evaluations adjusting from customer and brand segments, analyze results and present findings •Lead automation of key monthly and/or quarterly reports and dashboards. •Help design, document and maintain processes and best practices to support findings. Identify ways to improve process, discover issues and deliver better value to the customer. •Work directly and effectively with team members across all business units to fully understand capabilities, functions, and gaps needed to address with goal of improving results in delivery of solutions
US Vision Care $ Gross & Net Revenue and Share targets •Quality of insights and impact on business performance •Process Streamlining: Development, on time updates, and deployment of clear and concise tools and resources that render simplicity, clarity and over delivery of Vision Care sales results through targeting, tracking and execution of Vision Care priorities and objectives Minimum requirements B.S. /B.A. in Business, Analytics, Finance, Marketing or related business field. (Masters Preferred) English 5 years directly related experience
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