Digital Content Producer-France/Belgium (Contract)

Founded in August of 2008 and based in San Francisco, California, Airbnb is a trusted community marketplace for people to list, discover, and book unique travel experiences around the world. Whether an apartment for a night, a castle for a week, or a villa for a month, Airbnb allows people to Belong Anywhere through unique travel experiences at any price point, in more than 34,000 cities and over 191 countries. We promote a culture of curiosity, humanity, and creativity through our product, brand, and, most importantly, our people.
**Please send your CV in English**


    • Manage public policy digital programs in key markets.
      • Act as point person in France and Belgium for all policy-related digital content.
      • Execute a content strategy that shares news with opinion leaders and policy makers, while mobilizing our community for collective action
      • Find creative and cost-effective ways to tell the story of the Airbnb community
    • Lead day-to-day content creation.
      • Produce all the campaign digital content for the region.
        • Write and edit emails and blog posts
        • Build digital tools (sign-ups, petitions, event RSVPs, etc)
        • Oversee design of visual elements
        • Post and engage on social media
      • Track and manage all internal approvals
      • Build pages, query target audiences, schedule and send email
  • Engage frequently with actionable data and analytics.
      • Understand and analyse key metrics to measure effectiveness
      • Use these insights to optimize digital content
  • Understand the political and social landscape in your region.
      • Work closely with the policy, community organizing, and communications teams to understand the political landscape.
      • Adjust our digital content strategy to best support the needs of the market
      • Find creative ways to identify and feature good stories online
  • Educate and train the local Airbnb community.
      • Train staff on how to use digital organizing tools to empower the community
      • Teach hosts and guests how to use social media to engage and empower the home sharing community
  • Interact with Hosts and Guests.
    • Attend events, and engage hosts and guests to get involved online.

Required skills, knowledge, and experience:

  • 4+ years experience creating content
      • Websites and online assets
      • Political and/or mobilization campaign experience a plus
      • Experience creating video content a plus
    • “Digital Swiss Army Knife”
      • Put a variety of creative and digital production skills to good use
      • Understand all the elements and steps needed to produce great content, with the ability to jump into any aspect of content creation
      • Great writing and editing skills
      • Incredible attention to detail, but the ability to see the bigger picture
    • Ability to produce a variety of content
      • Action-oriented emails to our community
      • Narrative blog posts
      • Social media posts
      • Reports and impact studies, etc.
  • A keen eye for design
    • Create visual content in Adobe Creative Suite, including designing graphics, printed reports, photo albums
    • Experience creating content in Adobe Creative Suite (i.e.; Photoshop, Illustrator, InDesign, Premiere, and/or Lightroom)
    • Graphic design, photography, videography, and/or editing skills
  • Language Fluency Requirement: English, French


  • Web savvy - knowledge of current digital organizing trends and web best practices
  • Community-oriented - excited to meet the home sharing community, tell their story, drive them to action, and train them how to be advocates
  • Ability to work independently - self-starter with a sense of humor and the ability to thrive in a fast moving, creative and sometimes stressful environment
  • Collaborative team player in a multi-task work environment - produce the highest calibre work product under aggressive deadlines
  • Innovative and creative - create and optimize internal processes that respond to ever-shifting objectives and challenges

Tools of the job:

  • Adobe Creative Suite
      • Photoshop
      • Illustrator
      • InDesign
      • Premiere
      • Lightroom
  • Project + Content Management
    • Wordpress
    • Voter Activation Network (VAN)
    • Google Docs/Sheets
    • Keynote
    • Slack
**Please send your CV in English**

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