Strategic Marketing Manager, Pricing
Agoda.com is one of the world’s largest and fastest-growing online travel agencies and is now established among the premier e-commerce companies in Asia. Coming from over 70 countries, our 4,000 person team is young, energetic, and hyper-focused on every last detail of the internet. Despite our size, we feel like a startup. You’ll get to work on tough challenges, surrounded by people as smart as you are to help solve them.
Our parent company, the Priceline Group, includes premier travel brands Kayak, Booking.com, Rentalcars.com and OpenTable, making us the largest and fastest-growing travel portfolio in the world. In keeping with the group’s focus on entrepreneurialism, each brand operates totally independently, allowing us to conceive, implement and measure new changes in our products literally hundreds of times a day.
Strategic Marketing Manager, Pricing
This position is based in Bangkok.
The Strategic Marketing Manager will have end-to-end responsibility for identifying, designing, and executing strategic pricing campaigns across Agoda globally. The position reports directly to the Head of Strategic Pricing and leads campaigns that touch every part of the customer experience by working closely with market development, supply-side operations, and product management.
This role will have the challenge of thinking up new innovations and ideas for growth, as well as running experiments and executing campaigns across channels and tactics. Campaigns are expected to be more technical and require a solid understanding of how pricing tactics work. The Strategic Marketing Manager would also be responsible to monitor performance post-implementation for identifying best practices and areas of risk or concern.
This position will have visibility over all aspects of Strategic Pricing (across all verticals and all markets) as well as working relationships with other Marketing departments. It offers high visibility with senior management and with other departments within the company.
Identify and propose new ideas, test, and experiments to optimize current promotional mix
Drive growth and profitability for Agoda thru campaigns
Coordination of the strategic direction, including best practices, user labs, business requirements, KPIs, lead prioritization, operational service levels, and account optimization with relevant stakeholders
Work internally across all of Strategic Pricing and externally with other departments in Agoda to
ensure seamless implementation of projects
Continuously analyze and monitor market and overall Strategic Pricing performance, trends and
the competition to formulate actionable insights and understand business drivers
Excellent people skills, able to establish relationships and influence stakeholders at all levels
Bachelor’s degree or equivalent, in business, marketing or other relevant fields
Five years’ experience in management consulting, digital strategy or marketing
High level of proficiency in Excel, PowerPoint, and SQL
Able to work independently, and manage a wide variety of projects simultaneously
Strong analytical skills and a curious mind to continuously seek answers
Excellent storyteller who expresses facts and ideas in a clear, convincing and organized manner
See Inside the Office of Agoda
As one of the fastest-growing online hotel platforms, Agoda is transforming travel for millions of customers around the globe. With its web and mobile products that combine local knowledge and connections to provide the best deals for business and leisure travelers, Agoda strives to make travel affordable, accessible, and easily available to its worldwide customer base.
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