Salesforce Marketing Cloud Data Lead
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Now is the perfect time for you to join the Accenture Salesforce team, where you'll:
- Expand your experience with over 200 intelligent tools across all 12 Salesforce-recognized industries.
- Lead in the development and implementation of new Salesforce-based solutions.
- Benefit from our long-standing partnership with Salesforce to access the coolest Salesforce technologies, like Lightning, Einstein and Bolt, so you can put them to meaningful applications at scale.
- Join more than 11,800 skilled Salesforce professionals, collaborating across multiple areas to drive enterprise-wide transformational projects on a global scale.
- Build new skills and strengthen your expertise with unparalleled training and support-whether you're taking the more than 4,200 unique Salesforce certifications or working towards your Certified Technical Architect (CTA) certification.
Join Accenture and be empowered with innovative tools, continuous learning and a global community.
Accenture Technology is growing rapidly and is looking to add experienced Salesforce Data Leads to join our Marketing Cloud team as Associate Managers. This role will have day-to-day management of our Salesforce Marketing Cloud technical team, onshore, and offshore. You will need an understanding of the Salesforce platform, including cross-product connectivity knowledge, strong data quality & assurance skillset (data profiling, cleansing, standardization, governance), a strong understanding of Salesforce data architecture (customer data model and Customer 360 concepts). Knowledge of Identity stitching, unification of profiles using the match, merge, and survivorship. Experience computing behavioral attributes using consumer behavior data such as campaign response, web analytics, or purchase transactions and using the attributes for segmentation of audiences. Basic understanding of integrations, single sign, security, etc. (Mulesoft, Informatica, other ETL tools a huge plus) is also preferred.
Racking up those air miles will have to wait, as weekly non-essential travel to client sites Monday through Thursday is currently suspended. For now, all Accenture business travel, international and domestic, is currently restricted to client-essential sales/delivery activity only.
Please note: The safety and well-being of our people continues to be the top priority, and our decisions around travel are informed by government COVID-19 response directives, recommendations from leading health authorities and guidance from a number of infectious disease experts.
The Marketing Cloud Data Lead will be responsible for:
- Leading and ensuring the successful delivery of Salesforce Marketing Cloud and other marketing related implementation engagements from a technical standpoint.
- You'll be responsible for environment management.
- Integrate multiple technologies with Salesforce Marketing Cloud.
- Conduct data profiling of existing marketing dataset to define data governance and standardization rules
- Lead Marketing Cloud data modeling and architecture including data extension modeling and cross-product data architecture & mapping
- Architect, design, and develop advanced customizations utilizing Salesforce Marketing cloud.
- Manage technical project team members (onshore and offshore).
- Running workshops, working closely with the client, able to talk about tradeoffs e.g. terms of config vs code.
- Map functional requirements to Marketing Cloud features and functionality.
- Disseminate best practices on solution positioning and delivery.
- Mentor junior team members in Marketing Cloud technology, Integration Technologies, and Salesforce best practices.
- Oversee code reviews.
- Support pre-sales activities inclusive of participating in sales calls and proposal development.
- Manage offshore resources and provide technical specs to developers.
Read more of the job description
- Minimum of 2 years of data architecture experience.
- Minimum of 2 years of technical experience on the Salesforce platforms.
- Minimum of 2 years of experience developing Salesforce Marketing Cloud customizations (Ampscript), integrations, developing and executing data migrations.
- Minimum of 1 year experience with Salesforce Market Cloud (formerly ExactTarget)
- Bachelor's degree or equivalent (minimum 12 years) work experience. (If Associates Degree, must have minimum 6 years' work experience)
- Experience in technology implementation full lifecycle/enterprise software projects.
- Experience managing developers a plus.
- Well rounded in both functional and technical aspects of a CRM or Digital Marketing engagement.
- Excellent communication and presentation skills.
- Combination of business analysis and technology implementation experience.
- Ability to adapt to a dynamic work environment and be creative within a team.
Professional Skill Requirements
Proven ability to build, manage and foster a team-oriented environment.
- Proven ability to work creatively and analytically in a problem-solving environment Desire to work in an information systems environment.
- Excellent communication (written and oral) and interpersonal skills.
- Excellent leadership and management skills.
What We Believe
We have an unwavering commitment to diversity with the aim that every one of our people has a full sense of belonging within our organization. As a business imperative, every person at Accenture has the responsibility to create and sustain an inclusive environment.
Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here
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Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation.
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.
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For details, view a copy of the Accenture Equal Opportunity and Affirmative Action Policy Statement .
Requesting An Accommodation
Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.
If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.
Other Employment Statements
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Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.
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