Senior Account Executive w/Pharmaceutical experience

The Senior Account Executive is an experienced Account Executive who has proven to be an effective
administrator and builder of client relationships. The Senior Account Executive takes on a more strategic
role in account development and serves as a liaison to the client on internal agency processes for effective project management. The Senior Account Executive has primary responsibility for marshaling the resources of the agency and ensuring that each aspect of project development is handled flawlessly and on schedule.
A major part of an SAE’s responsibilities is to manage and educate clients on the necessary timing needed to complete each agency function in a quality fashion in order to meet project objectives on strategy and in the most economical way possible.

Functions and Responsibilities

  • Proactively engages client in discussions regarding implementation of all projects, and approaches
    problem-solving with a solution orientation
  • Ability to quickly and thoroughly respond to multiple, simultaneous client and internal queries
  • Demonstrates command of agency processes in the building and developing of business relationships.
  • Manages all internal processes efficiently and effectively through completion
  • Has a thorough understanding of creative processes, provides effective direction to the creative team
    and is supportive of the creative needs in meeting client objectives
  • Provides accurate and prompt documentation of client decisions/discussions/direction to the agency
    team by sending internal e-mail recaps and detailed conference reports
  • Contributes to building and implementing a strong well-rounded tactical plan in support of promotional
    strategies for the brand
  • Ensures the flawless execution of tactics through broad oversight including but not limited to creating
    job start forms with appropriate level of detail; reviewing job start forms with Supervisor prior to job start
    meetings; creating appropriate project budgets and timelines evaluating copy and layout for
    appropriateness and strategic focus and identifying issues to be addressed throughout the project
    development process
  • Manages daily marketing and advertising activities, client requests and related tasks for assigned
    accounts and supports the Account Supervisor in all requests on a daily basis
  • Ability to handle multiple projects with the ability to efficiently and appropriately delegate to staff while
    maintaining ownership of day-to-day tactical management
  • Manages and monitors budgets for assigned accounts including weekly costs-to-date. This area can
    include initiating changes of scope, revising job start forms, initiating estimates, issuing re-estimates,
    overseeing overall team efficiency and the preparing monthly financial reports.
  • Monitors client billing reports and ensures that financials are kept current
  • Reads key medical journals and remains updated on brand and therapeutic areas
  • Develops a sense of partnership with client, regularly visits client in business settings, and attends at
    least one national convention per year with client
  • Becomes familiar and works effectively with client’s medical/regulatory/legal promotion review and
    approval process
  • Initiates and leads client status meetings and conference calls with client
  • Participates in determining market research objectives, attends market research, helps analyze results
    and contributes to agency recommendations regarding research findings
  • Leads, teaches and guides the Account Executive and Assistant Account Executive on the brand
  • Demonstrates an understanding of brand strategy, clinical studies and terms, and the important
    differences between the various audiences that effect the brand (physician, retail, managed care and
    institutional markets)
  • Develops a thorough understanding of the brand’s competitive landscape and remains current on
    competitive issues
  • Acts as main client contact for project initiation and discussion
  • Builds trust and maintains open and clear communication with client and internal team
  • Collaborates with the media department to develop media plans in support of brand strategy

Back to top