Meet VSA Partners'
ARA BERBERIAN

Careers - Ara’s Story
 Interdisciplinary Engagement
Ara’s Story
Interdisciplinary Engagement
With a varied educational background, Ara joined VSA Partners to bring perspective to design work. His bachelor’s degree in finance and master’s degree in human-computer interaction, coupled with studies in traditional Japanese art and psychology, make him a great fit for VSA Partners. The cross-disciplinary nature of VSA’s work is reflected in Ara’s own interdisciplinary educational background.
Careers - What Ara Does
 Director of UX Architecture
What Ara Does
Director of UX Architecture
The UX architects meet with businesses to understand their goals. Ara helps the team craft opportunities that are relevant for specific companies by acknowledging organizational needs while recognizing their audience. UX architects marry those needs together and design solutions for their clients, including websites, apps, kiosks, and physical experiences.
 
 
“My favorite part of working at VSA Partners is that I work with people who I respect. We collectively grow in a meaningful, productive way. That’s the culture I like, and that’s the culture that’s here.”
 
“My favorite part of working at VSA Partners is that I work with people who I respect. We collectively grow in a meaningful, productive way. That’s the culture I like, and that’s the culture that’s here.”
 
 
“As experience designers, we have an inherent advantage when it comes to fun. We think about interesting problems and bounce ideas off each other. The days go by quicker because fun is inherently baked into our job description.”
 
“As experience designers, we have an inherent advantage when it comes to fun. We think about interesting problems and bounce ideas off each other. The days go by quicker because fun is inherently baked into our job description.”