Brad first studied to become an electrical engineer, but lacking true passion for the field, he switched to software. Brad sought out BMW because of its fresh take on auto software. Pleased to be at the forefront of automotive technology, Brad enjoyed learning BMW’s Agile methodology, modern technologies, and mobile development within his first month.
Brad develops creative Android mobile applications and supports services at BMW’s brand new technology center. Brad improves both the front-end and back-end operations, then releases updated versions or entirely new software that can heighten the quality of driving experiences and mobile navigation as BMW owners around the world conquer the road.