Meet LegalZoom's
ALEXIS DORIS

Careers - Alexis’ Story
 An Unexpected Path
Alexis’ Story
An Unexpected Path
With a degree in neurology, physiology, and behavior, online marketing was an unexpected career choice for Alexis. But upon closer inspection, it makes perfect sense that she found her niche in digital testing and optimization, as it's data-driven and grounded in psychology and user behavior—points of intersection which were the focus of her studies. LegalZoom was able to look outside the box to empower her to explore those interests and expand her skills.
Careers - What Alexis Does
 Manager, Digital Testing & Optimization
What Alexis Does
Manager, Digital Testing & Optimization
Alexis collaborates with departments across the company—from Creative to Development to Sales and beyond—to craft and test hypotheses to improve website performance. Her role entails close coordination across disciplines to determine the best end-to-end testing strategy for evaluating those hypotheses.
 
 
“The mix of creativity and technical savvy required to come up with hypothesis and implementation strategies is exhilarating—but I can’t deny the benefits of flexible hours.”
 
“The mix of creativity and technical savvy required to come up with hypothesis and implementation strategies is exhilarating—but I can’t deny the benefits of flexible hours.”
 
 
“It’s not just about increasing site performance and revenue—we’re always looking to improve the user experience and better serve people at a price they can afford.
 
“It’s not just about increasing site performance and revenue—we’re always looking to improve the user experience and better serve people at a price they can afford.