Darshita studied economics but took a marketing internship that enabled her to switch paths. After graduation, she worked at a large company to learn the ins and outs of the field, but she liked the idea of a smaller B2B Marketing Team instead. Less than a year after joining Jive in a sales role, Darshita was back on her product marketing guru track.
Darshita starts her day around 9 AM with breakfast from the office kitchen. While she eats, she scans her inbox and lines up meetings for the day, since she works cross-functionally with Sales and Product Teams. When she isn’t shaping strategies or crafting product messaging, Darshita attends company-sponsored conferences for both product marketing and women in technology.