Kyle found out about HomeAway from a colleague at a previous job. Intrigued, he decided to research the company. The name sounded familiar, but Kyle couldn’t figure out why—he soon realized it was because he had actually used the website to plan a trip. A happy customer himself, he was thrilled to join the team.
Kyle ensures that every penny the company spends on digital marketing has a great return on investment. It’s his job to increase the likelihood that website visits will convert into sales. An ongoing project he’s a part of is making sure the website has sufficient inventory in the areas travelers want to go.