After college, Erik worked a series of film jobs around Los Angeles and Washington, D.C., where he first became familiar with the advertising and marketing industries. He eventually relocated to New York City and worked at another agency. When he started searching for his next opportunity, it just so happened that Good Apple Digital was his first interview—and an absolutely perfect fit.
Each morning, Erik checks his emails and goes over his meeting schedule when he first gets into the office, preparing himself for the day ahead. Erik works closely with Good Apple Digital’s pharmaceutical clients—optimizing search engine campaigns by creating key word bids, launching ad copy tests, and finding opportunities for improvements that will maximize impression shares.