Genevieve majored in media production at Emerson College. After graduation, she started working within the radio realm. Slowly, she became familiar with Captivate, seeing the company’s screens in the lobby of her office building each day. When she saw the company was hiring, Genevieve knew it would be the best next step for her career.
Genevieve’s main goal is to generate creative client campaigns that achieve every advertising objective. It’s her job to post new projects, monitor those already on the air, and deliver post-program result reports back to businesses. She works closely with both the Advertising Sales and Traffic Teams to oversee each step of the process.