Alex attended college in Virginia, where he studied marketing. After moving to Florida in 2002, Alex worked in a similar role at a startup as it got off the ground. Through Alex’s connections at the startup, he came across the opportunity to work in marketing at 1-800-PetMeds, and since he joined the company, his career has really blossomed—Alex currently runs the whole PetMeds Marketing Department.
Alex is responsible for putting in place the people and workflow processes required to carry out 1-800-PetMeds’ strategic marketing plan. With regard to the campaigns he supervises, Alex strives to increase brand awareness and achieve desired financial results. At every touchpoint, he ensures that the PetMeds brand is helpful and relevant to customers.