Our mission here at The Muse is simple: to help you find your dream job. So, there’s nothing we love more than hearing about it when you do!
Today, we caught up with Kate Coghlan, who found her dream job working as a social media assistant at Boost Media. Her task? To help the team creatively optimize digital marketing platforms for leading brands around the world. Given that this is her first full-time gig out of college, Coghlan was thrilled to find a workplace and team where she could collaborate with brilliant people, contribute directly to growth, and ultimately rocket-ship her career. She was able to find all that and more at Boost Media.
Hear her story, along with her advice for other job seekers, then check out open jobs at Boost Media and land a great new gig of your own!
Tell us about yourself—give us your elevator speech!
I was born and raised in the San Francisco Bay Area and graduated from UC Berkeley this past May. I majored in sociology because I’ve always had an interest in studying social interaction and behavior—especially among the online community. This same interest is what drove my decision to pursue a career in social media.
What I love about social networks is that they provide a unique environment for individuals to share and connect with people with similar interests, beliefs, and aspirations. I joined the team at Boost Media as a social media assistant to help foster the awareness and importance of human creativity in digital ad copy and to connect businesses with our amazing creative network.
What were you looking for in a job?
The number one thing I was looking for in a job was a work environment in which I could thrive. I wanted to find a workplace where employees were encouraged to collaborate and work together toward a common goal. It was important to me to be in an environment where I felt comfortable asking questions so that I could learn from others and ultimately develop my skills.
During my interview with the Boost marketing team, I could immediately tell that they all were incredibly smart and passionate about their work and had a genuine interest in getting to know me. I felt a connection from the get-go and knew that I had found the work environment I was looking for.
What attracted you to Boost Media?
What attracted me to Boost Media was the opportunity to take part in such a rapidly growing organization. I was really excited to directly contribute to the growth of Boost’s presence on social. I was also thrilled to be a part of the company pioneering creative optimization in the digital marketing space. When I watched the employee videos on Boost’s Muse profile, I got the sense that what we do at Boost is unlike what any other company is currently doing digital marketing.
What’s been your favorite thing about Boost so far?
We have an amazing balance between working hard and having fun. We just hosted our annual Sales Kick-Off event where each department of the revenue team shared their goals for the upcoming year. We wrapped up the event with an arcade tournament at Brewcade SF. It sounds cliché, but work hard-play hard is definitely at the core of Boost culture.
Is there anything from The Muse that helped you out in your job hunt?
I visited The Muse job board almost every day and ended up finding my current position here at Boost! What I found especially helpful was the ability to filter for both entry-level and internship positions in one feed. I also felt confident that the positions listed on the job board were at reputable companies, since The Muse provides insight into many of the organizations in their company features.
And The Daily Muse was my go-to source for career advice. Being a recent grad, I didn’t have a lot of work experience under my belt and I was worried that I would bomb my first interview. The Daily Muse was full of great entry-level career advice that helped ease the anxiety of entering the job market for the first time. In addition to amazing career advice, the “10 Tech Terms You’ve Definitely Heard But Probably Don’t Know the Meaning Of” article was an extremely helpful resource for entering the startup community.
What advice would you have for someone who wanted a job like yours?
My advice to job seekers, especially if you are a recent grad or lack experience in the field you wish to pursue, is to be a self-starter and not to compromise the vision of what you want your career to look like. During my initial job search, I was very worried that I lacked the experience that other individuals had, and those thoughts really discouraged me.
I took it upon myself to obtain my social media certification not only to gain necessary insight and skills into a space I was unfamiliar with, but also to prove to myself that I was taking initiative and moving forward with the goals I had set. Getting certified gave me the confidence to apply for positions that I didn’t have previously and helped me land my amazing job at Boost.
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