Our mission here at The Muse is simple: to help you find your dream job. So, there’s nothing we love more than hearing about it when you do!
Today, we chatted with Victoria Drysdale, a marketing specialist at PrintFleet. Her art history background has helped her excel in the marketing realm, and thanks to the supportive environment at PrintFleet, she gets to really hone her skill set—and even attend awesome marketing events like INBOUND.
Tell us about yourself!
I’m a passionate marketer, art lover, and avid creator. I received my undergraduate degree in art history from Queen’s University, and went on to complete a graduate diploma in marketing management at Fanshawe College.
I worked in a few communication and design roles after graduating, building my skills and expanding my marketing knowledge. I often get asked how art history and marketing fit together. My explanation is that marketing is about messaging, or conveying a feeling or impression through the use of different mediums—just like art—and my background in art has definitely prepared me to think about how people communicate and share ideas.
When I’m not at PrintFleet, family time is my top priority. I also love the outdoors and often spend my weekends camping, hiking, canoeing, and hanging out with my dog, Cabot.
What do you do as a marketing specialist?
Day to day, I implement our global marketing communications plan in a number of ways. I write content for our blog, manage our social media accounts and leads, and oversee our digital footprint. I’m currently working on incorporating new campaigns to include video marketing and paid social advertising into our strategy.
What were you doing before you landed your new job?
I worked as the Innovation Stream Experience Coordinator for the electrical and computer engineering department at Queen’s University. In this role, I worked to build programs to enhance the culture of entrepreneurship and innovation at Queen’s. This role gave me insight into the startup landscape, and allowed me to foster relationships with influencers across campus.
What were you looking for in a job?
I was looking for a role that would challenge me but allow me to leave my creative mark, and also allow me the flexibility to try new initiatives. A good company culture and office environment was also very important to me.
What attracted you to PrintFleet when you found it on The Muse?
When I read about PrintFleet, there seemed to be an awesome company culture, and employees seemed genuinely happy to work there. As for the job itself, I found the description to be a great match for my skill set and experience.
What’s something most people would find surprising about working at PrintFleet?
PrintFleet is truly a global company. As a Canadian business, it was really exciting to find out that we have customers in over 100 different countries.
What’s your favorite part so far about working at PrintFleet?
The people here have been amazing, and everyone is extremely helpful. Management works hard to empower employees and foster leadership. The free coffee and the constant flow of baked goods aren’t too shabby either!
What’s the coolest project you’ve worked on so far?
I had the amazing opportunity to attend INBOUND17 in Boston shortly after starting with PrintFleet. INBOUND is a three-day event that brought together marketers from around the world. It was packed with inspiring speakers (like Michelle Obama!), networking opportunities, and useful knowledge that I was able to bring back with me to work. I felt extremely fortunate to have been given this opportunity so early into my new role.
Is there anything from The Muse that helped you out in your job hunt?
One requirement in my hiring process for PrintFleet was a presentation interview. I was tasked with presenting my skills and experience to the execs from various parts of the company. I’ve had to do many presentations in the past, but never for an interview, so I wasn’t sure what to expect. I stumbled across a helpful article on The Muse that really helped me get through it.
Is there anything in particular you did during your application process that you think helped you stand out and land the job?
After my interview, I wrote a note to my soon-to-be manager to let them know how excited I was about the role and to join the team. I think this simple follow-up went a long way!
What advice would you have for someone who’s stuck in a difficult job hunt right now?
Persistence is key! Keep searching, and keep building your skills and experience. Practice talking about yourself, and learn how to tell your story to employers.
Also, tailor your resume and cover letter to each and every job you apply for. Your initial application should be eye catching and let the reader know immediately why you’re a great fit for the company. And don’t get discouraged—use every interview as a learning opportunity.
Here at The Muse, we partner with a lot of great companies to bring you insider looks at their offices and awesome job listings. These employers pay us to be featured on the site, but rest assured that we don't just work with anyone. And when it comes to articles like this, these Muse-worthy brands are featured not because they want to be included, but because their culture, policies, and employee feedback showed us that they deserve to be. Here's to finding the company of your dreams!
TopicsCareer Stories , PrintFleet , Company Profiles , Finding a Job , Who's Hiring , I Got My Job On The Muse , Job Search , Hired through The Muse
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