“You don’t have to know what you want to do,” says Richelle, “but rather what you like to do.” For anyone hoping to join her in the C-suite ranks, Richelle advises creating a “tool kit” of personal strengths and constantly taking risks that can help build your career path. Staying well-rounded is key, too—and that means taking on a variety of different roles can be a good thing.

Richelle’s day typically involves meeting with a wide variety of people, all with the aim of building and promoting the eBay brand. Marketing campaigns and creative reviews are all a part of Richelle’s day-to-day life at eBay, but she also keeps a close eye on each campaign’s analytics and weighs in on how the marketing team can best track and optimize its efforts.