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GANNETT

Web Copywriter

Dallas, TX / Remote

At our company, we're looking for a talented Website Copywriter to join our dynamic team. The ideal candidate will be responsible for creating compelling web copy that drives engagement and ultimately, conversions. They should be able to grasp project requirements quickly and offer valuable insight.

Responsibilities:

  • Develop high-quality web copy that connects and resonates with the target audience, leading to measurable outcomes like conversions, SEO ranking, etc.
  • Understand the tone, voice, and branding of our company and ensure that these are consistently adhered to across all content.
  • Implement web copywriting best practices, such as crafting engaging headlines, clear calls to action (CTA), and creating intuitive user experiences.
  • Conduct thorough research on topics and keywords to produce persuasive copy from scratch or work on existing content to improve readability, accuracy, and SEO ranking.
  • Proofread and edit all published copy to ensure it is free from errors, inconsistencies, and is in compliance with brand guidelines.
  • Manage multiple projects, strategize, plan, and execute content across various channels while meeting deadlines.
  • Collaborate closely with other team members, including designers and marketing specialists, to create cohesive and high-performing content.

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Qualifications:

  • Bachelor's degree in English, Journalism, Marketing, or related field.
  • Proven experience as a copywriter or related role.
  • Knowledge of online content strategy and creation.
  • Excellent writing, editing, and proofreading skills.
  • Experience with SEO and keyword research.
  • Strong research skills.
  • Creativity and ability to conceptualize.
  • Excellent time-management and organizational skills.
  • Proficient in Microsoft Office Suite and familiar with content management systems.

Company Culture:

We foster a collaborative and inclusive environment where all team members feel valued and have the opportunity to contribute their unique perspectives. Our culture encourages creativity, continuous learning, and innovation. We believe that our success is driven by our people, and we strive to create a workplace where everyone can thrive.

If you are a creative, detail-oriented professional with a passion for storytelling and a knack for captivating audiences, we would love to hear from you. Together, we will create compelling content that drives engagement and growth.

#LOCALiQ
#LI-LL!L1


#LI-REMOTE

Client-provided location(s): Dallas, TX, USA; Plano, TX, USA; Texas, USA
Job ID: utn-72249
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • HSA With Employer Contribution
    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • Pet Insurance
    • Mental Health Benefits
    • HSA
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • Financial Counseling
    • 401(K)
    • Performance Bonus
    • Relocation Assistance
  • Professional Development

    • Internship Program
    • Leadership Training Program
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Work Visa Sponsorship
    • Tuition Reimbursement
    • Promote From Within
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program